sales tools

83 Best Sales Tools & Resources: Crush Your Goals In 2022

Let’s face it. When you join a sales organization, the sole number one purpose is to make money, and lots of it. That’s what makes the profession so satisfying, yet equally challenging.

When field sales reps finish up the month or quarter, it’s great finding a commission cheque that exceeds five figures. Knowing all that hard work paid off is certainly a good feeling.

The best sales tools can help you get there.

Equally appealing in the sales profession is the fact that there is always the opportunity and ability to do better. If you want to. You can:

  • Learn outreach
  • Improve your cold calling skills
  • Improve your closing ratios
  • Use tech to automate your sales process
  • Improve your negotiation skills
  • Make better use of your time
  • Employ the best sales tools to help you work more effectively

To touch the tip of the iceberg. 

If you want to improve the result you had last year and crush your targets this year. Keep reading. 

This mega list includes the best sales tools and sales resources to help you evolve your sales skills and make more money. 

This list covers sales tools such as CRMs, sales enablement platforms, automation tools, education & training resources, and books.

So why should you trust me and this guide?

I am a Sales Professional with over seven years of experience across various industries. 

I have hit sales goals exceeding seven figures, working across Document, SaaS and Financial Services within a broad spectrum of vertical markets. I have booked some of the world’s largest companies exceeding multiple billion dollars in turnover. In addition, I have experience selling across APAC, EU and US regions. During my tenure as a sales professional, I have used many sales tools to help me work more efficiently.

I now manage and mentor a team of Sales Professionals. I have started this blog as an extension of the education and training I provide to my Sales Representatives.

Alright, enough about me. These sales tools can help you scale your business more easily and effectively, so if that is what you want, read on.

Please Note: Some links in this blog post may give me a small commission at no cost to you.

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What are the best CRMs?

If you have been in sales for at least a short time. You will understand that CRMs (customer relationship management CRM systems) are considered the lifeblood of a sales team and probably the most important sales tool in the sales team arsenal. However, I would also think that sales enablement platforms are a close second, and more and more, it seems the lines are starting to blur between these two functions.

In any case, every sales organization needs a CRM. This is #1 for sales tools.

CRMs are essential to building a database of potential customers, tracking communications and, most importantly, building a pipeline of possible deals!.

Ultimately, your SaaS business is dead in the water without a CRM, that is, unless you are willing to resort to spreadsheets. But, please don’t. We are no longer living in ’97.

Here are my top recommendations for CRM sales tools in 2022.


hubspot homepage

Hubspot is a hugely popular CRM for SaaS companies. I love using Hubspot’s clean interface, and best of all, you can get started with their free CRM.

Features can be scaled to service multiple business areas such as Marketing, Sales, Service and Operations, making it a perfect fit for a new business. In addition, the platform can grow as the company needs to. 

The platform includes sales tools such as sequences, templates, automation, and essentially any reporting you could desire for sales professionals. 

For this reason, they are my #1 pick and come with my highest recommendation.

Click the link below to get started with their free CRM!


salesforce homepage

Second on the list of sales tools is Salesforce. Salesforce is great, although a little pricey. Hence, it’s probably not the best bet for new SaaS businesses coming into the market.

Salesforce is considered the ‘world’s most trusted customer relationship management (CRM) platform’ (their words, not mine.) 

Salesforce is much more customizable than Hubspot. You can build customized applications to manage every aspect of your customer relationship. They have an intuitive user interface that makes it easy for your teams to get up and running quickly and see results fast — pricing TBA.

Zendesk Sell

Another popular option for small SaaS companies is Zendesk Sell. I wouldn’t rate it as highly as Hubspot. Still, it is a reasonable option if the budget doesn’t allow for any of the other options.

In the area of sales tools, Zendesk Sell is a simple and affordable customer relationship management solution.

This easy-to-use platform can help you manage your sales force automation needs and integrates seamlessly with Zendesk’s popular customer service solutions, such as Reach.

Because the platform allows additional addons to meet the needs of the business, you can start with just your requirements and scale from there. 

Zendesk Sell starts at just $19/USD per month, so a very affordable option for those on a shoestring budget.

With reviews on my top 3 sales tools in the CRM category complete, see below for other recommendations.


Like most business owners, you’re always looking for ways to streamline your operations and grow your bottom line. 

Zoho CRM is a cloud-based CRM solution that can help you do just that. With Zoho CRM, you can manage your customer relationships more effectively, automate critical sales and marketing tasks, and make better decisions with data-driven insights.

Zoho CRM also comes with a suite of built-in apps and extensions to help you run your business more efficiently. 

This CRM is priced competitively, so a good option if you consider cheaper alternatives like Zendesk Sell.


If you’re in sales, you know the drill. You’ve got to hustle to make your quota. And sometimes, it feels like you’re constantly juggling multiple balls to keep everything going.

Freshsales CRM helps you juggle all those balls to make your job as easy as possible.

Freshsales is one of the more versatile sales tools with features to quickly discover the best leads, boost contextual engagement, manage multiple pipelines, and drive deals to closure. Plus, you can nurture your leads and existing customers for upsells and cross-sell opportunities. Phone calls, sales voicemails and emails can all be managed from within the Freshsales platform making it a complete option for sales tools.

Pricing for FreshSales has a free tier, so you can try it before buying.

Less Annoying CRM

Finding a CRM system that doesn’t drive you crazy can feel like an impossible task. 

Most systems on the market are loaded with features that you’ll never use, and they’re so complicated that you need a team of IT experts to get them up and running. Not to mention, they’re prohibitively expensive for small businesses. 

I’m not sure about the company name, but the Less Annoying CRM is built to be…less annoying. 

This system was designed specifically for small businesses, so it’s easy to use and understand, and it won’t break the bank.

Less Annoying CRM starts at $15/month with a free 30-day trial. 


Apptivo is a CRM that can manage nearly any task within the business – from sales and marketing, billing and support and everything in between.

The appeal of Apptivo is that there isn’t any per-app pricing so you can get access to 18 other apps on the platform for just $8/user per month.


Insightly CRM is one of the most evolved customer relationship management solutions for small to mid-size businesses.

It’s got a fantastic user interface that’s visually dynamic and easy to use. Plus, it’s packed with tons of features and now includes project management and marketing automation. 

Insightly is an essential tool for any business that wants to streamline its operations and better manage its customer relationships. It’s affordable, too, starting at just $29 per user per month. 

So if you’re looking for a top-notch CRM solution, Insightly is a good option.


Pipedrive is an intelligent, effective CRM for small to mid-size businesses.

It’s Deal-Driven, which means you’ll always know where you stand in your negotiations. In addition, it automatically tracks and organizes calls, emails, and schedules across devices.

Pipedrive’s intuitive visualization of the sales process will help you close more deals quickly and easily.

Pipedrive has a free 14-day trial and then plans to start at $12.50/month.


If you’re looking for a CRM that will allow you to manage your sales tools, marketing, and customer service all in one place, Bitrix24 is a good solution. 

With its many features and communication options, Bitrix24 makes it easy to keep your team organized and connected no matter where they are. You can create departments and add employees to each, making it easy to segment groups and share information. 

With its complete CRM, marketing automation, project management, and web design capabilities, Bitrix24 has everything you need to run your business efficiently. 

Bitrix has a free plan and $39/month for a team of five users.


nutshell crm

If you’re looking for a CRM to make your sales team’s lives easier and more productive, you need Nutshell. Nutshell is loaded with features specifically designed to help sales managers and reps close more deals.

With highly customizable notifications, pipelines, and reporting options, Nutshell gives you the flexibility to manage your team and sales process precisely the way that works best for you. 

The Nutshell starter plan is $20 per user per month.


If you’re like most sales teams, you spend a lot of time sifting through contacts, making calls, and sending follow-up emails. Well, with Close, all of that becomes a lot easier with it’s wide range of sales tools.

Close is a CRM that makes communication simple and easy to use. Plus, it has a built-in phone with free monthly calling credits so you can get right to work. And best of all, every plan includes unlimited contacts and custom fields. 

Close is perfect for inside sales teams and starts at $29/month.


Streak is a tool that helps small-to-large enterprises manage projects and fundraising campaigns via Gmail. It automatically sends task details to the inbox and sorts through messages to find specific results, without wasting too much time or energy on your end. 

The app also lets businesses give permissions only when needed, so you can track who has access at any given moment. 

Performance reports give insights into product development processes & sales process operations along with providing valuable data points for your sales team.

Pricing starts at $15/month.

Agile CRM

There are plenty of options for a customer relationship management system when you’re in the market.

Agile CRM has a robust feature set and extensive automation capabilities, making it a sound option no matter your business type.

Plus, at only $8/month per user, the Starter plan is affordable too.

With ten thousand contacts storage capacity plus two-way email integration support, this sales tools software has everything businesses need, both big and small.

What are the best Sales Enablement tools?

Sales enablement sales tools are designed to help salespeople be more effective in their work. They can include anything from sales training materials to sales software to help with pipeline management and sales productivity. Sales enablement tools can help salespeople be more productive and successful in their work, allowing them to close more deals and increase their revenues. Sales enablement sales tools are quickly becoming an essential part of the sales organizations tool kit

Check out some of the top sales tools below!


LinkedIn Automation & Cold Email Software.


Skylead helps founders, sales teams, recruiters, marketers, and alike streamline outreach
efforts. This way, it saves 11+ hours of work per week, so they can focus on the essential
things – building relationships, nurturing leads, and closing the deals.

Skylead is a cloud-based solution, meaning it is entirely safe to use since it mimics human-like behavior. Moreover, you don’t need to keep your PC on to work.

It is the first LinkedIn Automation & Cold Email software on the market that offers an All-In-One solution with the following native features.


Smart Sequences
Skylead’s Smart Sequence is an algorithm that executes steps in order, depending on your
leads’ behaviour. In other words, it is a combination of different activities you can perform on
LinkedIn or using Email.

What makes the sequence smart is the If/Else condition. For example, let’s say we want to invite a person to connect on LinkedIn. They can either accept the invite or not.

If the person accepts the connection request, you can instruct Skylead to send a regular
message, per the example below. If they don’t accept, you can send an InMail or even Email to multichannel your outreach.

If you use regular sequences, the flow will stop if the prospect doesn’t accept your connection request. However, with Smart Sequences, the flow continues thanks to the conditions, thus maximizing getting in touch with the leads.

Email Outreach
Apart from LinkedIn, this All-In-One tool offers email outreach to help you get to the leads that aren’t that active on LinkedIn.

Furthermore, having an Email and LinkedIn outreach combo will give your prospects a
well-rounded lead-generation experience. But, more importantly, it will show them that you care and wish to help them remove any pain points they experience.

Email Discovery & Verification
Skylead also offers Email Discovery & Verification steps so you can find your leads’ email addresses and reach out to them over email. Skylead is the only Linkedin and Cold Email software that offers limitless use of this feature.

Image & GIF Hyper-Personalization
If you want to make an impact and offer services less conventionally, use Skylead’s native
Image and GIF Hyper-Personalization.

Skylead personalizes content by pulling the person’s profile picture, company logo, and other information from the profile. So you don’t need to waste time creating countless versions of the same image.

Other Amazing Features
Skylead’s detailed reporting system and A/B testing will help you analyze your campaign
metrics. As a result, you can clearly see what works best for your target audience and make
data-driven decisions.

In addition, you can integrate Skylead with your favourite CRM via webhooks using Zapier, or you can transfer the data between the two via API.

Lastly, whether the leads reply to your outreach from LinkedIn, LinkedIn Sales Navigator,
Recruiter, or Emails, you won’t have to jump from platform to platform to chat with them since Skylead offers an Integrated Smart Inbox.


Skylead doesn’t outsource any of the features mentioned above. They all come with your
monthly subscription of only $100 per account with no limitations on the number of feature uses.

Bottom Line

Skylead is a powerful multichannel tool, and they go far and beyond to provide the most
versatile outreach tool for its users. Moreover, with the price VS features ratio, Skylead really is an attractive tool for any agency, B2B business, or recruiter on the market.

Enable Us

Today’s B2B buying journey is complex and disconnected with 6-10 buyers involved in the process.

Enable Us addresses this challenge by redefining the digital buyer experience for sellers and buyers. Enable Us provides the most versatile seller and buyer enablement platform designed to make the buying process more efficient, transparent and personal. 

Empower your sales team to build, share, and track personalized digital sales rooms. With in-depth buyer analytics, your sales team can better identify, prioritize, and accelerate truly engaged sales opportunities.  Enable buyers to guide their own buying experience by accessing, reviewing, and sharing information with others – all with a single link. 

With Enable Us, you can improve sales efficiency, accelerate revenue growth, and deepen customer relationships with a secure, configurable system that integrates with your other sales and marketing tools. As your trusted partner, we will get your teams up and running in hours with great customer support, ease of use, and user adoption.  From content management and digital sales rooms to customer references and real-time insights, our intuitive, time-saving tools elevate buying experiences throughout the customer journey.


salestable homepage

If you’re looking for sales readiness tools to decrease ramp time and help sales focus on their goals and activity, Salestable is your solution.

Salestable is a purpose-built sales readiness platform for Startups and SMBs. It takes approximately 5 months to ramp up a new sales rep and the average turnover of sales reps is around 35% per year. Inadequate training, coaching, and support are one of the top reasons for salespeople’s churn.

Most startup and SMB leaders have limited visibility into the activity and results of their sales reps. Salestable helps companies kick start their sales process by helping executives quickly onboard, ramp new sales reps, track their activities and results. We do this by providing personalized training, assessments, and coaching which expedites sales readiness.

Our intuitive user interface allows reps to understand their goals and track their activities and results. In addition, Salestable provides an extensive dashboard with onboarding, training and goal tracking insights for the company executives.

Startups and SMBs that use Salestable experience immediately see a decrease in ramp time and gain visibility into sales activity. Signup for 14 Day Free Trial or gain in-depth visibility into sales readiness in 30 min.

Rafiki AI

Rafiki AI is the Modern Conversation and Revenue Intelligence Platform that captures true insights from your team’s customer interactions across dialer, web conference calls and emails.

The platform alerts your reps so they can re-engage with prospects, become more efficient and close more deals.

Rafiki’s turn-key insights track churn signals such as competitor mentions, no activity, poor stakeholder engagement, and upsell opportunities and alerts these true insights so you can take early action and never miss a winnable deal.

Rafiki is the only AI-driven Conversation Intelligence platform that lets reps leverage the secure, exclusive, direct chat-based follow-up based on key meeting snippets generated from those insights and save 1 out of 4 deals that would have otherwise been lost.

Sales Coaches use the call library and analytics to analyze winning patterns of top closers and build customized playbooks, while Sales Leaders forecast better based on the best source of real truth.

With no license minimums or registration fees, Rafiki is built for teams of any size looking to scale with affordable and flexible pricing.


Magical is quite unique when it comes to sales tools.

Magical is a productivity app that empowers anyone to slash through repetitive tasks in seconds by effortlessly moving data between any site you work with. With a simple keystroke, Magical automates mundane tasks like messaging, data entry, sourcing, and prospecting workflows.

This tool is perfect for Sales Professionals who want to spend less time managing leads and performing admin tasks and more time doing what they do best – selling.

Best of all, you can get started for free. Check it out here and get more time back in your day!


kixie webpage

If you’re looking for sales tools to make your outbound sales team more efficient, Kixie is the perfect solution.

Kixie offers ultra-reliable, easily automated calling and texting for sales teams that work with leading CRMs like HubSpot, Salesforce, Pipedrive and Zoho.

Spend more time selling and less time on admin work by leveraging solutions including call tracking sales tools, advanced inbound routing, voicemail drops, and local presence dialing. Plus, all call data is automatically logged in your CRM or in the Kixie dashboard – making follow-up a breeze.

Businesses that use Kixie experience significant productivity gains – with some companies even tripling their outbound call volume while reducing costs.

Start a free trial of Kixie below (no credit card required!).


Multi-channel sales engagement platform

Koncert’s Sales Engagement Platform delivers revenue and increases B2B sales productivity by up to 800%!

Koncert provides a suite of sales tools to help you connect with the best prospects at the right time. Your reps can meet and exceed their sales goals using multi-channel communications, automation and AI. Key sales tools include:

Koncert Dialers

Boost the dialling rate of your outbound sales reps with Koncert dialers. Place an impressive 125 calls per hour, listen in on live calls to provide instant feedback and sync call data and KPIs directly in your core CRM platform.

Koncert Coverage

Utilise AI to target your prospects with highly personalised 1-to-1 emails based on predefined criteria and events, improving the timing and relevancy of your sales reps’ engagement.

Koncert Cadence

Preplan your communication and gain insight into your most engaged prospects with Koncert Cadence. Create workflow sequences, A/B test the best performing email copy, and automate the buyer’s journey from the top of funnel through to close.

Koncert AI

With Koncert AI you can utilise ICP and relevance based intelligence to score and prioritise your sales leads. Enable your sales reps to engage the most relevant leads at the best possible times to maximise their productivity.

With Koncert, you’ll be able to close more deals and increase your sales productivity, making it the perfect solution for sales teams looking to improve their performance. Contact the team to learn more about Koncert and how they can help you achieve your sales goals.


Outreach is one of the more powerful sales tools that helps your sales team communicate better. 

This solution can drive more meetings and engage with full-featured voice and email automation for whatever stage of the sales cycle you are currently at.

Analytics provides insights on when it’s the best time for calls. Hence, reps have all they need without having different systems to worry about. In addition, managers have complete visibility of the teams’ activity by tracking data about every interaction between prospect and sales rep.

Outreach is one of the primary sales tools my team currently use for phone prospecting, and it serves us well.


Navattic empowers go-to-market teams to instantly create interactive product demos.

Navattic lets prospects get hands-on with your product earlier in the buying journey through no-code interactive demos. More than 150 go-to-market teams use Navattic across the funnel, from first touch in outbound campaigns, to website product tours and post-demo leave behinds.

Check out a demo with the Navattic team below.


With Salesloft, you can set up an efficient cadence management system to ensure consistency in your prospecting activities. 

Using this sales tools automation rules and sync log feature will help execute repetitive tasks like periodic follow-up emails without having them be manual! 

The real-time data gives admins valuable insights into what is being transferred, making it easier for everyone involved with sales process.


Chorus is a platform that gives sales teams a competitive edge by monitoring metrics such as talk-to-listen ratios and discount discussions. 

As far as sales tools go, his tool allows them to identify patterns in conversation which lead to either won or lost deals, giving you an unparalleled advantage on their next sales call.

Conversational intelligence is an emerging platform, and we can be sure to see much more of this kind of technology soon.


LevelEleven is an excellent tool for managers because it gives them insights into what’s going on with their team. 

Sales teams can use this information to create more effective strategies and activities, ultimately leading to better results!

Accent Accelerate

With Accent, you can completely control your sales situation and make vital decisions to boost bottom-line results. 

You’ll experience real-time data analytics that gives insight into which leads are worth chasing or passing on.

Through visualizations such as heat maps – all this information gives rise to precision planning skills essential for any company looking to increase its win rates.


membrain homepage

Membrain is one of enterprise-level sales tools that helps you plan, automate and train your team to be more efficient. 

With various sales tools such as content automation & training resources, it’s easy for managers or coaches to enable their reps quickly and effortlessly.


Highspot is an AI-powered content platform that keeps sales reps in the know with customizable training modules.

It enables managers to create playbooks for their team and customers, providing compelling information on demand through email or online presentations. 

In addition, you can integrate Highspot with Salesforce, so your company has access to real-time data about prospects’ response patterns.


Seismic’s centralized location provides a single point for managing all sales resources, information and content with global version control. 

Access to relevant buyer interactions and personalization options tailored to them ensures that every interaction leads you straight to closing more deals!


The content you create should be tailored to address the needs and interests of your prospects. 

Klyck allows reps a quick way to build interactive presentations within their CRM, saving time searching through large volumes of relevant information. In addition, this makes it easier to create high-quality presentations using advanced search filters that help them quickly pinpoint what they are looking for.


Give your sales team a competitive edge with Showpad. This sales enablement tool helps reps both prepare and execute their opportunities. 

Showpad is also a fully-featured content management solution, giving reps precisely what they need when they need it for convincing presentations.


Lavender helps sales reps get more replies to their emails with features like an AI Email Writer, mobile preview & optimization, sentence suggestions and GIFs. 

The email assistant detects anything lowering your reply rate and then fixes it for you, so all inboxes are vantage points. 

With Lavendars suite of sales tools, one can write better emails faster.


Sharing product information is essential for any sales rep, and finding out how the customer uses that content is also important- especially if your goal is higher conversions.

Sales tools like Attach help measure how prospects interact with the content you share.


SalesHood’s approach is proven to help hyper-growth companies activate sales excellence. 

The platform includes cutting edge learning, coaching and guided selling features. This reduces the time it takes for your business or team members to get up on their feet with newfound knowledge. 

Unboxed Advisor 

The Unboxed Advisor is the ultimate sales tool for any company looking to boost its bottom line. 

It can help your sales teams make more money, have a higher customer satisfaction rate and improve your hiring sales process by cutting down on training time with its five integrated solutions—interactive demos, guided selling content library, simple account management, robust reporting and reports.


SetSail is a leading platform that helps companies scale by incentivizing their sales reps and revenue teams to focus on the right behaviours. 

It does this in real-time and rewards best practices, so all your sales reps can behave like an A+ performer!


Ambition is one of many excellent sales tools for finding out the best reps and creating healthy competition. 

Managers can create benchmarks for sales reps that allow the company to easily track each rep’s performance.


bigtincan homepage

Bigtincan is a revolutionary sales software that will improve your company’s productivity and success rates by centralizing all process aspects into one platform.

Utilize AI, machine learning or behavioural science to recommend conversations at just the right time for maximum effectiveness with Bigtincan.


Have you ever wanted to create a contest or competition around your CRM metrics? With the help of Hoopla, this is now easy for everyone. 

The platform features modern game mechanics with data analytics and broadcast-quality video so managers can motivate sales reps performance to score more wins!


With VoiceSage, you can boost sales and engage with customers by sending them text messages. 

Its interactive SMS tool for agents helps make communication more convenient on both ends of the transaction and provides detailed analytics to see how your campaigns performed.


Brainshark is a data-driven sales enablement software that provides teams with personalized coaching, practice modules and flexible training resources.

The video and text-based tutorials help increase performance by identifying strengths in your process and pinpointing any skill gaps or knowledge needs to improve overall team success.


Sales reps waste time daily looking for information they can easily access in one place with Guru

The solution gathers valuable data and organizes it into a single source of truth, giving your sales team on-demand knowledge to accelerate the sales cycle while providing better customer communication– ultimately helping them close more deals.


The DocSend app is an innovative way for sales teams to engage with prospects. 

It allows you to keep track of who has looked at your deck and provides valuable analytics on where they spent their time reading it. 

This tool eliminates any confusion by saving all documents in one place so that customers and reps can easily access them from anywhere via a single link.


Chatbots are an excellent way for sales agents to get more qualified leads without having the time spent chasing them down. 

Using automated chatbot software lets you automate certain parts of your lead interactions and information gathering to happen at just the right moment – when customers are ready! 

The intercom Business Messenger has an especially valuable integration with Salesforce, automatically creating new prospects from website visitors based on their needs.


Sales teams have been leveraging the power of video for years now. Still, if you’re new to editing videos and would like an easy way to get started without having any experience, look no further than Vyond.  

Whether your goal is brand awareness or generating leads from potential clients, visually dynamic material will always be able to attract attention. What catches someone’s eye stands out against other typical marketing tactics.


Salesvue supercharges Salesforce to enable sales teams to standardize their sales process and drive more sales.

Salesvue provides a native experience directly within the Salesforce platform to provide such as cadences, real-time data and analytics and insights to improve customer engagement. Further more, working within a familiar interface makes training and onboarding a breeze.


Gong is like a crystal ball for your business. It gives you complete visibility into all deals, team performance, and market changes so that you can make better decisions for your company.

With Gong, you’ll know exactly what is coming down the pipeline each month and avoid nasty surprises at the end of the quarter. You can also use Gong to close more deals by better understanding your customers’ needs.


Sales is hard. It’s a numbers game, and the more calls you make, the better your chances of closing a deal. But making all those calls can be extremely time-consuming and frustrating, especially when you’re constantly hitting voicemails or getting hung up on.

That’s where Orum comes in. Orum is the AI-powered outbound calling solution that makes sales easier than ever before. With Orum, you can quickly get through to live contacts, leaving behind the wasted time and effort of trying to reach dead-ends.

Plus, Orum automatically detects voicemails and navigates phone directories for you, so you can focus on what you’re good at: selling. Don’t waste your

What are the Best Lead Intelligence Sales Tools?

Lead intelligence is the sales process of gathering and analyzing data about potential customers to identify, contact and qualify leads. This information can be used to improve marketing campaigns, create more effective sales pitches, boost the quality of sales conversations, and productivity.

There are many lead intelligence tools on the market, but which one is the best for your business? The answer to that question depends on your needs and budget.

Check out some of the most popular lead intelligence tools below.


This is the sales intel tool you wish you had years ago.

Snitcher is a sales and marketing intelligence tool that identifies the companies visiting your websites. Giving you the insights and information you need to close more deals and win more business. The platform provides visitor insight information such as what companies are visiting your site, how they found you, and which pages they viewed, showing you where their attention is with real-time data.

Using this information, your sales team will have the edge over competitors by seeing ready-to-buy signals ahead of them. Enabling you to filter for good fit companies and target those warm leads that every sales professional loves.

The platform enables your marketing team to support you by re-targeting leads and increasing your number of connections and deals.

Your team will love you for the analytics and insights Snitcher provides.

To get started closing more deals with intelligent lead gen opportunities, you can start a free 14-day trial at the link below. homepage

Overview is a unique offering in the world of lead enrichment for your sales team. This powerful platform provides you with a list of all the emails of people who work for a particular company. You can then export this data to a CSV file and use it in your sales or marketing outreach.

What makes so valuable is that it offers comprehensive lead enrichment at scale. is a fantastic addition to sales and marketing and recruitment teams looking to make their Outreach more efficient and effective.


  • Extensions for the most popular browsers, including Chrome, Windows, Safari, Firefox and Opera
  • Application integrations with Hubspot, Mailchimp, Pipedrive and many others
  • Domain search for sourcing emails at a particular domain
  • Email verification to ensure you aren’t working bad data


You can get started with for free. Sign up here and get 50 search and 100 certifications per month.

Bottom Line is the perfect tool for sales and marketing teams looking to improve their outreach efforts. It’s also great for recruitment teams wanting to quickly source a list of email addresses for potential candidates. Give it a try today!


Skrapp is a great email scraping tool that can help you build your email list easily. It’s simple to use and very effective, making it a great choice for anyone looking to build their list quickly. Skrapp also offers a number of other features that can be extremely useful, such as the ability to export your lists in a variety of formats, making it easy to integrate with your email marketing software.


  • Email finder extension; find verified emails on Linkedin and Sales Navigator
  • Email lookup; find email addresses based on your prospect’s name and company
  • Email verification; ensure your emails are correct and won’t bounce


You get 50 free searches each month when you sign up for a free account at If you want to determine whether is the best email finder tool for you, you can use the free account to test out all the features.

Bottom Line

Overall, Skrapp is an excellent email scraping tool that can help you build your list quickly and easily. To get started, you can sign up for free here.


clearout homepage


Clearout is an email finder and verification service that helps businesses drive sustainable growth, by expanding customer reach, improving delivery rates and lowering instances of hard bounces.


Email Finder: Locate accurate business-to-business prospect information on any domain, enabling you to scale email outreach as part of your outbound prospecting efforts.

Email Verifier: The email verification service provides point of capture email verification for inbound leads and bulk email verification for outbound leads, ensuring improved email deliverability and reduced bounce rates.


Clearout provides a highly flexible pricing model that can serve your business no matter what the requirements, big or small.

clearout pricing

Bottom Line

Accurate data is the key to driving efficient and effective customer acquisition for businesses.

Clearout provides the email validation tools businesses need to expand their customer reach and improve their email deliverability rates.

To get started, you can get 100 free credits here, or request a demo with the Clearout team.

Overview is a cloud-based lead intelligence tool that helps businesses gather and analyze data about potential customers to identify, contact and qualify leads. The app offers a wide range of features, including lead capture, lead routing, lead scoring, lead enrichment, and more.


  • Data cleaning & enrichment
  • Source contact and company data
  • Segment and filter data
  • Sales engagement & analytics


Apollo has a free tier that includes 50 email credits/month. The basic plan starts at $49/month.

Bottom Line

Apollo is a comprehensive lead intelligence tool that offers a wide range of features. The app is easy to use and provides businesses with all the data they need to identify, contact and qualify leads.



ZoomInfo is a cloud-based lead intelligence tool that helps businesses find and contact potential customers. The app offers a wide range of features, including company search, contact search, email verification, lead scoring, and more.


  • Company & contact search
  • Email verification
  • Lead scoring


ZoomInfo does not provide pricing, but you can request a free custom prospecting list.

Bottom Line

ZoomInfo is a comprehensive lead intelligence tool that offers a wide range of features. The app is easy to use and provides businesses with all the data they need to find and contact potential customers.



Lusha is a powerful lead generation and prospecting sales tool that helps sales and marketing teams identify and connect with potential customers. With Lusha, you can uncover the contact information of decision-makers within companies of interest, making it easy to initiate targeted outreach campaigns.


  • CRM and marketing automation
  • Data cleaning and enrichment
  • Integration with popular social selling platforms such as Linkedin


You can get started for free with 5 credits per month Professional starts a $29 per user per month and includes 480 credits.

Bottom Line

Lusha is one of the more popular sales tools out there when it comes to lead intelligence software. The Linkedin integration makes it easy to find key information like direct lines and email addresses to contact your prospects.

Get started for free.



Hunter is a sales tool that helps sales professionals find email addresses for contacts at specific companies and domains. The platform intelligently crawls the internet to build a database of accurate email data.


  • Domain search – find the email address of a company
  • Email finder – find the email of a prospect
  • Email verification – verify the email is correct


Hunter has a free tier that provides 25 searches per month for free. The starter plan is $49 per month for 500 searches.

Bottom Line

Hunter is a great sales tool for finding email addresses for specific companies or domains. If you’re looking to initiate a targeted email outreach campaign, Hunter is a tool worth considering.

Linkedin Sales Navigator


Linkedin Sales Navigator is one of the sales tools that should be part of the sales strategy of every sales rep. It allows you to identify and connect with potential customers through their LinkedIn profiles, and find out other details like work history and professional interests.


  • Advanced lead and company search
  • Lead recommendations
  • CRM integration


Linkedin Sales Navigator provides a free trial, so you can try it before you buy.

Bottom Line

Linkedin Sales Navigator is a powerful sales tool that can help you identify and connect with potential customers through their LinkedIn profiles. With the ability to see other details like work history and professional interests, you can build a more complete profile of your prospects, understand the buyer, and close more deals.



UpLead is an innovative sales tool B2B prospecting platform that provides sales teams with the highest quality contact & company data. With features including real-time email verification, worldwide contacts in over 200 countries (and 50+ search criteria), technology tracking for accounts-based marketing campaigns, or competitor intelligence via social profile links – this sales tool will provide all the data you need to boost your sales pipeline.


  • Find prospecting data with 95% data accuracy
  • Verify data in real-time
  • Get insights into buyer intent
  • Get mobiles and direct lines


Get 5 free credits per month with the essentials plan to start at $74 per month.

Bottom Line

UpLead provides an easy-to-use platform that gives sales teams access to high-quality contact and company data.



Speed up your sales cycle with Adapt. Adapt is a platform with over 300,000 users and over 100 million business contacts. The solution can provide industry-specific contact and company information such as direct dials and email addresses.


  • Find your ideal prospects
  • Prospect intelligence to close more deals
  • Mobile phone and email data


Adapt doesn’t provide pricing but you can request a quote from their website.

Bottom Line

Adapt provides a sound solution with robust sales CRM integration allowing quick and effortless lead generation and contact data.



RocketReach is trusted by over 8 million businesses worldwide – it’s one of the sales tools that is used by some of the biggest companies in the world such as Apple, Amazon, Google, Facebook, and 95% of the S&P 500.


  • Search over 1.5 billion contact data by name, company, or Linkedin URL
  • Industry-standard for accuracy
  • Chrome extension, spreadsheet, and sales CRM integration.


The RocketReach Essentials plan starts at $39 per month for 1,500 lookups per year.

Bottom Line

RocketReach is a reliable prospecting sales tool with high accuracy contact data. The large user base and several features (including Chrome extension and sales CRM integration) make it a valuable addition to any sales arsenal.

Mr. E


Improve your sales prospecting efforts with Mr. E by EasyLeadz. Mr. E is an extension that can be used with the likes of Linked, Zaubacorp, Tofler, Instafinaicial, and Crunchbase. Find contact numbers with ease and some of the most accurate data in the industry.


  • Find phone numbers of C level executives in one click
  • Google chrome extension
  • Enrich business profiles with mobile numbers


Startup pricing is $32 for 40 numbers per month.

Bottom Line

EasyLeadz use machine learning and human intelligence to provide high-quality B2B leads to boost sales revenues and sales productivity.



Cognism is a sales intelligence platform trusted by over 1000+ teams worldwide. They help sales professionals with closing deals by providing some of the best top-of-funnel data such as firmographics, technographics, sales trigger events, business emails, and intent data.


  • Find buyers who are ready to buy
  • Advanced targeting
  • Flexible workflows


Pricing is not provided on their website, contact for more information.

Bottom Line

Cognism is considered one of the more transformative sales tools, which comes with a wealth of information to help speed up the sales process and build a healthy pipeline. I don’t know how much it is, just hope it doesn’t break the bank!



Slintel is a sales intelligence solution, great for sales prospecting that captures technographic-powered buyer intent. They do this by analyzing over 100 billion data points, considering factors such as adoption patterns, buyer journey, and other digital footprints.


  • Verified email and direct line information
  • Account enrichment
  • Buyer journey and keyword insights
  • Track technology stacks


Slintel provides a free trial, must enquire to receive a quote.

Bottom Line

Slintel looks to be a great option for sales outreach and lead generation. The database of technologies they provide could be very useful if your SaaS product integrates with another platform well.



ContactOut is a business intelligence tool that provides over 1 billion emails and over 50 million phone numbers. Now that’s a lot of potential customer data.


  • Linkedin sourcing
  • Save profiles
  • Search portal
  • Email campaigns


Get 50 contacts per month for free. The professional plan starts at $79 per month.

Bottom Line

ContactOut looks to be one of the more simplistic sales prospecting tools out there, with affordable pricing. If simple contact data is all you need, Contact Out could be a great option.



Lead411 is a platform that provides contact details of over 450 million contacts. Lead411 provides data that allows a sales rep to find growing companies that are more likely to be in a buying cycle for adding more technology to their tech stack!


  • Lead prospecting
  • Contact enrichment
  • Chrome extension


Lead411 provides a free 7-day trial.

Bottom Line

Lead411 is a good value solution that provides a wealth of data to support your outbound efforts. This could be a good option to add to your sales stack.


Metadata provides a slightly different offering to a lot of the previous lead intelligence tools I have reviewed previously. Metadata sits in the category of digital marketing sales tools by helping B2B marketers automate the running of paid campaigns, so they can spend more time on targeting, strategy, and creative.


  • Automatic AI-driven campaign management
  • MetaMatch
  • Lead enrichment
  • Closed-loop attribution across your target accounts


Pricing starts at $3,950/month.

Bottom Line

Not really a tool for sales professionals but marketers, Metadata could prove useful to automate marketing efforts to bring in more inbound leads.



SalesIntel is no stranger to the lead intelligence game and has been the cornerstone of many sales organizations for some time now. SalesIntel helps sales teams identify high intent prospects and provides contact information for key decision-makers.


  • The highest number of direct dials in the industry
  • Human verified contact into
  • Reverification every 90 days


A single-user license starts at $99 per month

Bottom Line

SalesIntel is one of the original providers of lead intelligence solutions. It provides a strong solution and is a reliable contender. The solution is quite a bit more expensive than other providers so may be more suited to established businesses.



Swordfish is a popular solution used by the world’s top recruiters and other sales professionals. Swordfish aggregates data from the world’s top person identity verification providers to provide you with direct contact information for your prospects.


  • Mobile phone numbers and direct dials
  • Personal and business email addresses


They have a simple pricing model of $3.19 a day billed monthly with a free trial.

Bottom Line

Swordfish looks to be a reliable and popular solution for sales professionals. The low cost of entry could make this a great option for small businesses or startups.



LeadFuze is a sales intelligence and lead generation platform that helps businesses find and connect with their ideal customers. With LeadFuze, businesses can search for leads in any location or industry, and the platform’s powerful algorithms will match the right leads with the right businesses.


  • List building automation
  • Market-based research filters
  • Integrations
  • CSV export functionality


Leadfuze starter plan is $132.30 per month.

Bottom Line

LeadFuze is a great sales intelligence and lead generation platform for businesses of all sizes. The platform’s powerful algorithms make it easy to find and connect with the ideal customer, and the CSV export functionality makes it easy to export leads for further analysis.



LeadIQ provides a platform that enables sales reps to find, capture and sequence contact data with one click leaving them to spend time on revenue-generating activities.


  • Save prospects in Google Sheets
  • Hubspot integration
  • Salesforce integration
  • Outreach integration


LeadIQ provides a free plan with their Starter plan for $60 per month.

Bottom Line

LeadIQ has a host of integrations to make your lead generation efforts as streamlined as possible.



Dropcontact cleans enriches and updates prospect data from directly within your favorite CRM. No human intervention is required.


  • Find first name, last name, and website data
  • Company enrichment
  • 100% GDPR compliant


Pricing is based on the number of searches you require starting at 24 euros for 1,000 searches.

Bottom Line

Dropcontact is the only solution I have come across that states that they are 100% compliant with GDPR. This is particularly important if you are a company based in the UK.

What are the Best Digital Sales Rooms?

Digital Sales Rooms are virtual environments that allow sales professionals and their customers to interact digitally in order to conduct business. Digital sales rooms enable sales teams to create a personalised environment for meetings, demonstrations or training sessions with remote stakeholders, allowing them to present products, services and ideas in a more immersive way.

Digital Sales Rooms provide a range of features such as video and voice conferencing, chat room functionality and file sharing to ensure that all participants remain engaged throughout the meeting. Digital Sales Rooms also enable teams to collaborate on projects in real-time by allowing them to make decisions quickly, access customer information quickly and share documents with ease.

Check out some of the best Digital Sales Rooms below!

Enable Us

Today’s B2B buying journey is complex and disconnected with 6-10 buyers involved in the process.

Enable Us addresses this challenge by redefining the digital buyer experience for sellers and buyers. Enable Us provides the most versatile seller and buyer enablement platform designed to make the buying process more efficient, transparent and personal. 

Empower your sales team to build, share, and track personalized digital sales rooms. With in-depth buyer analytics, your sales team can better identify, prioritize, and accelerate truly engaged sales opportunities.  Enable buyers to guide their own buying experience by accessing, reviewing, and sharing information with others – all with a single link. 

With Enable Us, you can improve sales efficiency, accelerate revenue growth, and deepen customer relationships with a secure, configurable system that integrates with your other sales and marketing tools. As your trusted partner, we will get your teams up and running in hours with great customer support, ease of use, and user adoption.  From content management and digital sales rooms to customer references and real-time insights, our intuitive, time-saving tools elevate buying experiences throughout the customer journey.

Who are the best Sales Trainers, Coaches, Influencers and Sales Consulting Services?

Much like implementing good sales software, enlisting the knowledge of some of the world’s top trainers, coaches and sales services can go a long way to improving the performance of your sales team.

Adopting sales consulting and coaching in your business can help you recognise which parts of your sales process may be lacking, and can pinpoint exactly where you could improve – sometimes a minor tweak to your sales process can substantially improve your sales result.

This section covers all services dedicated to upskilling your sales team, from consulting services to some of the world’s top sales coaches. Check them out below.

Trust Enablement

Trust Enablement is a leading sales enablement consultancy focused on helping businesses develop and execute the strategies they need to drive positive, measurable outcomes. They are also an outstanding resource for best practices, tips and insights for the strategies, tactics, and tools go-to-market teams need to succeed.

Trust Enablement is founded by John Moore, and provides a weekly newsletter focused on providing insights on go-to-market technology.

To learn more, check out Trust Enablement below.


The world of sales has undergone tremendous changes over the past years. These often leave sales organizations scrambling to fix what’s no longer working and to find solutions to problems they haven’t encountered before.

Janek Performance Group researches and confronts these challenges daily. We’ve made it our mission to stay abreast of dynamic market conditions. We pride ourselves on offering comprehensive, state-of-the-art sales training and coaching programs that aim to free our customers of outdated habits that are no longer effective.

In addition to its suite of more than a dozen, award-winning sales training programs, Janek Performance Group also offers training sustainment solutions, sales coaching, and consulting services to help assess sales challenges and introduce solutions to achieve desired performance outcomes.

For advice from some of the world’s best sales consulting services, check Janek below.

The Harris Consulting Group

Richard Harris from The Harris Consulting Group brings a wealth of experience and an impressive resume, with some of their past clients coming from some of the world’s most well-known brands like Google, Zoom, Doordash, and Salesforce.

The Harris Consulting Group provides a host of sales training and consultation services, including but not limited to, operational support, advisory services, sales development, onboarding, ICP and TAM advice, and go to market strategies (GTM) to name a few.

Richard’s core sales philosophy is developed around the N.E.A.T Selling framework, focusing on fundamental tenets such as need, economic impact, access to authority, and timeline to enable sales reps a deeper understanding and execution of their day-to-day role.  In short, Richard teaches your team how to earn the righ to ask questions, which questions to ask, and when to do it.

If you’re a SaaS company looking to boost sales performance, reach out to Richard at the link below for an introductory call.

What are the Best Sales Books?

Sales books can provide excellent guidance for sales professionals of all experience levels. So whether you’re looking to learn basic selling techniques or want to refresh your skills, there’s a sales book out there that can help.

To help you find the best sales book for your needs, I’ve compiled a list of my top picks.

The Sales Bible: The Ultimate Sales Resource by Jeffrey Gitomer

The Sales Bible is a comprehensive guide to becoming a top salesperson. Jeffrey Gitomer provides readers with essential sales strategies, tips, and techniques, as well as advice on overcoming common obstacles.

To Sell is Human: The Surprising Truth About Moving Others by Daniel Pink

In To Sell is Human, Daniel Pink provides readers with an inside look at the art and science of selling. He draws on research from various disciplines to reveal the secrets to success in sales. Pink also offers practical advice on how to put these findings into practice.

Go for No! Yes is the Destination, No is How You Get There by Richard Fenton and Andrea Waltz

In Go for No!, Richard Fenton and Andrea Waltz show readers that the key to success is not avoiding rejection but embracing it. They offer strategies and tips for overcoming the fear of failure and achieving success.

The Challenger Sale: Taking Control of the Customer Conversation by Matthew Dixon and Brent Adamson

In The Challenger Sale, Matthew Dixon and Brent Adamson argue that the best salespeople are those who challenge their customers. They provide readers with a framework for success, based on research with over 6,000 sales reps.

Spin Selling by Neil Rackham

In Spin Selling, Neil Rackham provides an overview of the SPIN selling process. SPIN stands for Situation, Problem, Implication, and Need-payoff. This process can be used to sell anything from products to services.

The Little Red Book of Selling: 12.5 Principles of Sales Greatness by Jeffrey Gitomer

In The Little Red Book of Selling, Jeffrey Gitomer provides readers with 12.5 principles of sales greatness. These principles cover everything from building relationships to closing the sale. In this book, you will understand some of the best strategies that make sales happen.

The New Rules of Selling: How to Use Agile Selling, Relationship Marketing, and Positive Psychology to Grow Sales Fast by Richard Fenton and Andrea Waltz

In The New Rules of Selling, Richard Fenton and Andrea Waltz show readers how to use agile selling, relationship marketing, and positive psychology to grow sales fast and provide a step-by-step guide for putting these principles into practice.

Value-Based Fees: How to Charge -and Get- What You’re Worth by Alan Weiss

In Value-Based Fees, Alan Weiss shows readers how to charge -and get- what they’re worth. He provides a framework for pricing based on value rather than time or effort. This book also includes case studies and examples of how to put the value-based pricing model into practice.

The Accidental Salesperson: How to Take Control of Your Career by Chris Lytle

In The Accidental Salesperson, Chris Lytle provides readers with a step-by-step guide for taking control of their sales careers. He covers topics such as goal setting, time management, and networking. This book also includes advice on how to overcome common obstacles.

The Psychology of Selling: Increase Your Sales Faster and Easier Than You Ever Thought Possible by Brian Tracy

In The Psychology of Selling, Brian Tracy provides readers with a step-by-step guide for increasing sales. He covers topics such as setting goals, creating a sales plan, and using body language. This book also includes advice on how to overcome common objections. Brian Tracy can be considered one of the best resources when it comes to sales.

The sales books on this list cover various topics, from cold calling and negotiation to closing techniques and career development. With so many sales techniques to improve, there’s sure to be a sales book that can help you crush your targets in 2022.

I hope you found this epic list of sales productivity tools helpful. Stay tuned for more to come!

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